Vivo Resorts started with a highly manual process -- they were using several spreadsheets to track data manually and therefore didn’t have visibility into sales performance or track key metrics. The company needed the ability to track what percentage of leads result in sales conversions and sales cycle times in order to measure the performance of its sales programs and staff.
Vivo Resorts also required marketing integration and tracking metrics to develop and foster customer relationships throughout an entire sales cycle.
"Vivo Resorts now has visibility into what they are doing well and what needs to improve - salespeople now access customized dashboards that allow them to "know the score in real-time".
- Shaun Connell, Managing Director Business Development